A Teacher Owned Education System - TOKEN2049 Singapore 2022

my name is Nissim I'm the CEO of tying it up and today I'm gonna share with you our vision for an alternative education system based on blockchain so I want to start with a short personal story so this is me uh I have two daughters the older one she's nine years old she started fourth grade this year and during the summer of the school called us and told us they're going to teach programming in schools so everybody were happy you know the kids were happy for more skin time the parents are happy for more logical thinking kind of school and a week before the school started the school announced that the programming class is canceled and it was canceled because they could not find teachers to teach the class so obviously everybody was disappointed and the parents decided that we're volunteering and teaching the class that's why I'm here so two weeks since two weeks ago every Tuesday morning 8 A.M I'm a teacher in a class so that story was that's my daughter by the way so this story would be nice except it shows that our education system is broken it faulty because the reason they could not find teachers to teach programming was mainly because teachers are not willing to work for the salaries that the system are willing to pay them so so something really is is really broken while our teachers are the most in important contributors to our society they are undervalued and underpaid our education is controlled by schools governments institutions which decides which content we learn they're building they are building the content based on what sells the best based on the school curriculum and the community asks the parents doesn't have any way to influence what will be learned so we want to decentralize the education system decentralization means more freedom freedom for teachers to take their content and get more value out of their content teacher can change sell localize even partners with others to monetize their content better to get more value out of their content so why tying it up why Tiny Tap is the right company to move education into the decentralized era so tiny tap is a 10 years old company already and our mission was always been empowering Educators and connecting them connecting them to students so we offer a library of 200 000 games interactive games and we offer them in educational apps for kids which you can find in top up stores in most countries those games are in 24 languages and targeted mainly for younger ages two to eight and 99 of our games and this is important are created by creators not by us okay our business model is subscription model we sell access to families to that Content Library and in our Kyoto Community you can find teachers and retired teachers independent authors um small and large Publishers even organizations like Sesame Street like Oxford like Rachel press earlier this year animoka a leader in the web 3 space acquired Tiny Tap and both companies share the same vision that education should be decentralized and we should give the teacher the ownership on their content teachers should be fairly rewarded for the value they create so Tiny Tap is it is working in the limitations of the web to traditional models but now with animoka we can use an adopt blockchain technology and web3 business models in order to disrupt the entire education Market so the the concept of tiny type platform is basically like a flywheel the more content we have of the better content we have more families will join us the more families will join us we can share the profits with more and more creators once once more creators are noticing us our content will be more more diverse more inclusive and we can reach more and more families so that's how tinytop currently work let me show you how it works today [Music] with which letter does the word be start you're right letters [Music] Bravo zero [Music] a hot potatoes [Music] so from Creator point of view they're getting a free very easy to use very intuitive system to create their own games the way it works they're starting from a blank page they're adding graphical content they're adding interactive interactions into the platform and then they use their finger just to trace which areas are the right answer simple as that it's so simple that old that grown-ups and even kids just using this system to build fun interactive games from teacher point from the kids point of view they're getting a friendly safe environment where they can browse different categories in 24 languages to choose the content they like one important thing so the ownership that we want to give teachers was to introduce a Marketplace model where teachers can bundle their own games into a course set a price and Market it directly to Their audience they don't need to go through the tiny top funnel of subscription apps that immediately created new opportunities for creators to take their content and find new ways how to monetize it how to get more value so we've seen what tinytop managed to do Under the web 2 limitations now we want to adopt blockchain and take a much larger step into the direction of giving teachers our creators more ownership on their content so what blockchain give us I'll split it into three from Teacher's point of view teacher will get a true ownership on their content they can choose what to do with it again they can sell it they can monetize it they can sell fraction of it they can do a lot of things but the first time it's your first for the first time the content really will be all it will be them when we think on supporters education supporters now we can offer them new ways how to support education to encourage the subjects they believe in to push the subjects they think they can bring more value and lastly from students point of view obviously we can store all their achievements all certifications on the blockchain no need anymore calling your University and ask for the certification that you passed and even pay for it it's completely yours so our first step in the web 3 space will be to introduce new new type of of digital assets what we call the General generate revenue generated nft or real yield as I just heard it was very nice term so those nfts represent a publishing right on a specific educational content what do I mean by publishing rights so let's take JK Rowling for example when JK Rowling writes a new Harry Potter book publishers pay her to publish her book and they're sharing the revenue same will go for educational content Publishers will pay those teachers for the right to enjoy future revenues coming from any Publications or promotion they are going to do okay so we're leaving for the publisher to decide how he would like to generate Revenue once that nft will be sold to the publisher it will stop generating revenue from the tiny type up and we're leaving that for the co-publisher to decide so the co-publisher will have basically two two ways how to generate Revenue out of those nfts the first one will be self-marketing you can take this course either promoted directly sell it to schools and so on and so on it is his asset just like book publishing rights the second option is that we'll integrate with marketing platforms on marketing agents Services sorry that will allow him for a fee to do the work for him they will promote the content from him and he will need to pay a fee just like any other asset so obviously the first platform that knows how to run this content is Tiny tab the tinytap app which you just saw so we will allow the Publishers to pay marketing fee and have the content back to tinytap and generate Revenue all over again so to start with we're going to offer that first 12 Genesis nfts soon to be auctioned on open scene so we hand-picked 12 courses out of our library all of them generating Revenue today because families use them so the the money comes from the families actually generating money and those authors getting money from those games today and all the data is visible on our website so all of those courses will be offered for a publishing right up to 80 publishing right very soon on open scene so we're going to start with the Genesis nft then we're gonna offer much larger amount of games again publishing rights for games so we can grow the community more and more people will publish our content and and grow and eventually down the road we're thinking on issuing a token EDC token specifically for the community and the although the token I would say it still is work in progress we still trying to figure out exactly what will be the right utilities to attach to this token we already thinking on three examples few examples so governance obviously so we can give the token holders a way to influence how the platform works content management which is a big part we can use the token to incentive content quality content reviewing approving curation a lot of work with content that could be incentivized with tokens and one of the last and very interesting ideas is donation so think about donation for Education today there is a very limited control on how donations are managed when it comes to to donation what we can offer is that we're going to lock those donation funds we're going to lock those NFTA those tokens and we're gonna release them back to creators only when learning happens when we understand that students really learn based on this content we can release those token back to back to the creators so it's a safe mechanism for donations so that's it just to conclude you know we think that's really the best time right now with the technology that we have with the with the knowledge that tinytap have with the community really to empower and empower the teachers to decentralize the education system and really to help the I guess the largest probably the most important Creator community in our society the teachers thank you very much