Reducing Time to Alpha: Nansen 2 - TOKEN2049 Singapore 2023

good morning welcome to Singapore I hope that those of you visiting Singapore get the chance to explore this wonderful garden City in Lee Kuan Yew Schwartz we have more than 200 crypto companies who have a presence here in Singapore I really firmly believe that Singapore has all the ingredients to become a crypto hub and build the future of Finance so if you don't have a presence here this is a good time to connect with the local community here and to explore Singapore as a place to set up an office if not your headquarters Singapore is nonsense headquarter and I've been looking forward to this day for a long time I'm going to be talking about three things in this presentation firstly I will talk a bit about why we started nonsense secondly the big news I'll talk about nonsense too which is the biggest product upgrade in nonsense history and lastly I have a bit of an announcement at the end and a call to action for you we built nonsense because we realized that crypto is an insanely noisy space it is very difficult to stay on top of everything that happens in crypto and our big idea was that the best source of information the best source of signal and the best source of alpha was to look on the blockchain itself to look at on-chain information and we believe that with our product we could help you get less noise and more signal but why does this matter in a broader context we believe that if we can Surface the signal and we can help the pioneers of crypto that is you guys who are investing and building in the crypto space succeed and become winners then you'll help grow the entire space and the future of Finance truly becomes a reality and not just a meme this is how everything fits together that's why we built nonsense that's why we get up in the morning to help surface the signal and create winners and then the future of finance will become a reality we've been quite successful helping create winners this is an example of Mev collector some of you might have seen his Twitter thread it's quite iconic where he talks about how he turned 11 eats into 862 each and nonsense was his most used tool for that of course he's the hero he's the Batman we're just a Batmobile but he used nonsense as his main tool I spoke with brain yield who told me that she was able to convert 800 invested in crypto to over 1 million and nonsense was essential in making that happen here's the D5 fund that was able to withdraw liquidity from the curve pools when UST collapsed and as a result they saved tens of millions of dollars so we've had some success in helping create winners but now we want more on-chained Pioneers to win and that's why we created nonsense II with nonsense II we've built the product from the ground up everything from the data pipelines the database technology we use the back end the front end and even the design everything is new and we did this because we saw that we needed to create a radical Improvement in performance but also in user experience and we needed a way for us to ship new features faster I'm showing you this photo of an iceberg for two reasons the first one is I only have 15 minutes in this presentation so I can only show you the tip of the iceberg when it comes to what nonsense II has we have more than 100 different improvements we've made to the product I can't cover them all but I'll try to focus on a few that you'll hopefully remember the second reason I'm showing you this photo is because this is how I think about the user experience for nonsense II and one of the design principles we want to bring our users in you see the tip of the iceberg first which is manageable and then we carefully reveal the powers of the product as you get more familiar with it as you personalize the experience and you as you slice and dice the data getting more familiar with the product so the first part that I think is the most important part of nonsense II is the concept of faster Alpha our users are crypto investors on-chain investors and we need to optimize for time to Alpha that's at the end of the day what truly matters you want to generate Alpha and you want to generate it fast and with nonsense to we have faster Alpha in a few different ways firstly the dashboards load 10 times and in some cases a hundred times faster than they did in answer one that's a major Improvement just in the user experience when you are trying out nonsense too but more broadly the concept of faster Alpha also has to do with the navigation and how you use the product and so when you start nonsense when you open it up you can slam command K and you get this incredible new search bar that we've created because when it when you talk about faster Alpha and speed it's not just about how fast the dashboards load it's also about how you can go from A to B from question to answer from trade to profit and the fastest possible manner and with the search that we've built you can look up anything you want on chain tokens nfts you can look up funds Dows influencers ens names wallet addresses anything you want but you can also use natural language to ask questions who are the top holders of pudgy penguins to pick a random example of an nft collection you can look at why is ethereum gas so high right now and you can ask questions like this and you will get answer we'll point you to the right dashboard or in some cases we'll generate the query on the back end on the Fly I think that this is the beginning of the most powerful search for onshine on Earth and I'm super excited about this next nonsense 2 is powered by AI there's not one single AI feature we have ai powering the whole product in many different ways and AI is ubiquitous throughout the product I mentioned an example now with search which of course is GPT powered when you think about how we're able to communicate with it in natural language you will also be able to filter tables and create smart alerts just with natural language you express these are the wallets that I want to track and we'll translate that for you so you can monitor and and filter for these different wallets and and tokens and addresses Etc so it's powered by AI which really levels up the user experience another 10x from where we are today this might be my favorite feature to be perfectly honest you can now create smart segments with nonsense what that means is many people know us from our labels we have more than 250 million labels that we've created smart money centralized exchanges Taos funds influence Etc but now you can create your own labels in a programmatic manner but without having to code you just specify what are the wallets that you want to follow are you looking at MEF Wales are you looking at unibot Traders are you looking at Dex traders that have been profitable or wallets that have minted certain nft collections you save them as your own smart segments now you can use these segments in your dashboards in your alerts Etc and this is part of a broader concept of personalizing nonsense so one of the principles that we have is that if everyone sees the same thing it's no longer Alpha there's the concept of alpha decay and so instead what we've said is we should help you personalize nonsense and get your own unique perspective on the blockchain and this allows you to succeed with your unique investment strategy and we have a few more examples of this when you navigate nonsense you can save different widgets that you come across that you care about for different tokens nfts wallets Etc to your home page this makes it a lot easier to come back to the information that you truly care about and you can get a much more sticky experience with that home page instead of seeing stuff that we think you'll be interested in another thing which is a major Improvement is that we are combining two products nonsense portfolio which is the result of an acquisition we made last year of eight board and the team from eightboard Have Been instrumental in making nonsense II a reality so we've taken nonsense two sorry announcing portfolio we've taken nonsense Pro or the standard announcement product that people know we've combined them and now you can track your portfolio across all sorts of chains and also get analytics and insights in the same product one very cool thing about this by the way is that one you have connected your portfolio or you've entered addresses that you want to track we can now personalize other parts of information in the platform and a new feature that we're launching is signals signals is our way to push interesting information that we think you'll be interested in based on your portfolio but also General events that are important for you to know about that are happening on chain and you see some examples on the screen now where you can see trending tokens you can see smart money buying or selling certain tokens and you can see centralized exchange Flows In and Out Etc but you can also see qualitative information it's not just about quantitative and analytics you can also monitor what people are saying about what's happening on the market also powered by our incredible research team so nonsense 2 is a product that is faster than Amazon one for those of you who have tried an answer one it is powered by Ai and it is fundamentally personalized which changes the user experience so the announcement I want to get to today I'm very excited to announce that we're letting the first 1000 Early Access users in to nonsense too that means if you have an active announcer subscription you will get an invitation uh we're starting with 1000 users we'll be ramping that up over the next few days and over the next weeks we'll be onboarding a lot more users I have a bit of an alpha leak for you here as well if you haven't already signed up to our wait list for nonsense 2 The Early Access list you can still do that today and like I said if you have an active nonsense subscription you'll be prioritized there's actually more than two million verified users on our wait list if you have an active subscription you'll be at the top of the list and if you don't have a subscription you can buy a subscription and we'll bump you to the very top of the list so that you get access first okay I want to end on a note and take a step back and think a bit about the broader context here it can be a little bit difficult to think about what are we actually what are we actually doing here in crypto when crypto prices are going down and so on but I personally really love the name of this conference token 2049 because it makes you think about the future the year of 2049 that year my daughter will be in her 20s and from my perspective I would love to see a future where she's not dependent on banks I think Humanity can do better than Banks I think we have a chance to build a better Financial system in the future and the year 2049 is a good way to visualize that I think we can build a future that is more meritocratic that is more efficient and that is more transparent and when you feel depressed because token prices are down you're looking at your portfolio it's important to keep this in mind and to see forward I hope to see all of you at our booth level 5 P38 thank you so much for coming and enjoy the conference