Web3 & Crypto: Building Trust in Digital Finance | European Blockchain Convention
European Blockchain Convention·Mon, Oct 9, 2023, 12:00 AM
Check out BingX’s keynote presentation by Megan Nyvold at the 2023 European Blockchain Convention. Megan presented how BingX managed to overcome last year's events and their vision to rebuild trust into the crypto industry. She provided us with great practices to heal the effects of such events. --------- The European Blockchain Convention is the most influential blockchain event in Europe. Follow us to find out more: Linkedin - https://www.linkedin.com/company/euro… Instagram - https://www.instagram.com/eblockchain… Twitter - https://twitter.com/EBlockchainCon
Transcript
foreign [Music] [Music] hi guys don't mind me in my notes this is the only thing I don't do on chain um so I'm Megan neibold I'm with bingx Maybe ah here we go okay so if you don't know bingx we are in exchange and we offer a variety of crypto trading services such as grid trading spot Trading and all of the above social trading and we have around 5 million users in over a hundred countries and regions okay a little bit about me I'm Megan I'm head of media for North America I'm based in Miami with teams globally and they're all amazing and a few of them are out here today so if you see us we have a booth feel free to stop by and ask us questions or grab merch whatever it may be we're super excited to be here in Barcelona and now moving on to trust in crypto which are three words that aren't frequently seen together today um but we're hoping to kind of change that narrative and reinstill Trust in the industry as a whole and that's going to be a group effort this is speaking to not just us but the industry so we hope to lead by example and 2022 was a difficult year we're not I'm not going to go into these too deeply we were all there we experienced it together if you're in this room you know you're definitely within the industry so um just keep that in mind as we move forward because we're going to kind of look at a recent breakdown again we've seen these and we saw how people were leading and it just wasn't scalable so I wanted to point out these obstacles as we move forward with a focus on trust trust needs to be at the core of what we do moving forward um because this is how we got here we lost trust in an industry as a whole um these the industry is being far more precautious about how we are onboarding the next billion crypto users but um I wanted to point out that all of these pitfalls prove that it's not the technology behind cryptocurrency itself that's the issue but it's rather something I call LMI and LMI I mean um uh leading managing and implementing so leading by example managing responsibly and implementing with purpose and I think that trust at the core of that will develop communities that are go far beyond what we've experienced in 2021 and 2022 and create a community that is stronger and using this as a way to strengthen the industry rather than you know hear all of the media say is crypto over is it dead because it's most definitely not so a little bit about my personal experience I started my career in trade five and I really saw people being uh taken advantage of for lack of a better term you know cross-border payments if you wanted to send a hundred dollars back home you were paying twenty dollars to send that hundred dollars and I recognize the value of blockchain and cryptocurrency and that's why I'm kind of here with a passion for proving that this is going to go so far beyond the collapse that we've seen um I worked as an early employee and well a founding employee at a tech startup focused on the tokenization of real world assets and also found lots of experience at companies such as Tick Tock in Western Union and now I'm really excited to be with bingx where we're focused on the global implementation of cryptocurrency and onboarding the next billion crypto users and I also am in Miami even though I don't like to abide by the Miami kind of um look that crypto gets I don't have a purple Lamborghini and do all of the crazy things so um so how the industry is handling this so we've seen um people look for kind of key points where they could say okay I'm doing my own research and I'm trying to figure out how I can gauge if somebody's trustworthy or not so these are three things that we have implemented ourselves um and they all are kind of becoming benchmarks within the industry to help people figure out hey are these people trustworthy are they leading by example and like I said leading with trust at the core of what they're doing so we've done all of these things and we've seen it turn out um resonate really well with Traders from you know publishing your proof of reserves with mazars Etc so I want to transition though to how are we going to heal because at the end of the day we can do all of the fundamental we've published our proof of reserves Etc but if we don't accept lead with accepting what's happened and connecting communities to create stronger foundations we're never going to come out of this stronger so we need to make sure that we are also giving time you know this is kind of like a restaurant review you're going to hear the worst and you're going to hear the best of what's happening but you're never going to hear about the Middle where people are transacting with cryptocurrency and they're finding daily use cases for it and just transacting as they would with traditional Finance you don't hear any of that so I just wanted to shine some light on the next slide of how we actually grew in 2022 because a lot of people did and a lot of people found ways to come out of this stronger as well but as with anything time and courage to accept that we've essentially mismanaged what has happened so we need to be out with the unrealistic project expectations the cult-like tribes and leaders and lead with compassion at the core of what we're doing because at the end of the day we're handling money this is this is people's what they work for their livelihood and we need to act with empathy to ensure that people are building with us stably and with their trust as well as giving them ours so if you are looking at what we've done like I said I wanted to shine a little bit of light on how we've actually grown it's definitely been a year that's difficult but like I said it's like a restaurant review you're going to hear all the worst things when people have a bad experience they're going to vocalize it so we did have our user base grow our Traders saw um an increase in trading um completing copy trading orders and I'll let you read it but um I I did want to just shine light on the fact that there is positives coming out of all of this even though we might not hear about it and I'm sure this is also applicable to other companies as well hold on here we go um and lastly I just wanted to kind of point out that it's going to be really important that we are acting as humanitarians um like I said we're handling people's money and when bad things happen in this world we need to show that we're actually not just there for them financially but also from a humanitarian standpoint we've done all of these things as a company and we're really proud of it and I think that a lot of other companies if they follow in the same footsteps as an industry we can become much stronger and I don't want to say that other people haven't because I've seen amazing donations and actions out of other companies but in general rebuilding trust is going to be beyond the dollar sign nope so um if you have any questions about bingx like I said we are on the floor all we uh today and tomorrow um my amazing team members out there um and we can answer any questions you have or connect you with somebody that can answer the questions if we cannot so we'd love to learn about you guys and your companies as well like I said we're super Global so let us know where you're at thank you these are our points of contact [Applause]
Automatic transcript — names and jargon may be misspelled.