How Assets-backed Regulated Crypto is Revolutionizing Finance | European Blockchain Convention 9

[Music] good morning everyone I'm svina moini and I'm the founder chair of the the board and the president of unicorn and unicorn hunters and most likely you have here many many times this phrase Krypto is dead but today as we know crypto has gone down and up many many times the media reported that crypto had died over 500 times and today the price it just pass $335,000 it made me believe that I've been here before because I was one of the founders of the early stages of the internet in 2000 I was part of a team of pon.com an online bank that was sold to Banos s Central Hispano in $785 million becoming one of the most successful cases in fch in Latin America and we saw this this happening before companies crashing markets collapsing and then bouncing back but if we come to think of crypto we saw that crypto is the Natural Evolution of the barter system turned into the money backed by the gold the gold standard turn into money paper that into plastic money turn into electronic money and then of course now the cryptocurrency a Natural Evolution on how we think about money on how we think about currencies it's also a natural evolution of what we have seen many years before when the bubble burst first generation of companies remember mypace was soon later replaced by Facebook companies like alav were replaced by Google the bubble Birds but it all come back and came back stronger and to come to this make me to think of where are we now it's over 300 million of crypto users in the world but traditional cryptos have issues for the majority of the people not the people that are seeking anonymity and decentralization but people who want to have a good investment opportunity something where they can put the extra money that they have people who want to have access to the same investment opportunities that the rich people have because traditionally they were wealthy people investing accessing fantastic opportunities and the rest of the world looking at them and being left behind this is why we created unic coin to address the issues of traditional cryptocurrencies that are in some cases they list it use the lack of transparency the high volatility and the high risk and what we did is by creating and launching a coin that was audited by the SEC public reporting company in the US we want to straight the road the regulatory Road spending a lot of effort and of course as well a lot of money in being compliant from day one also having assets backing because we believe that in the past the money was backed by gold or by Goods or by other different assets in the future we can put together the best of the financial system together with the best of crypto technology creating a product through the shape of a cryptocurrency that can connect the dot between the traditional Financial system and the power of the blockchain Revolution creating a coin that is transparent that is asset back that report publicly and that it believes that we can take to the market by making it very easy for people to understand how we did it by creating in an investment show because we needed to do two things right one was to make it easy for people to understand and to see to have a media company allows us to get to the masses globally massively to have the asset backing give us a differentiator so we created unicorn Hunters a show that we co-produce with the number one executive producers of reality in the world Craig pce the producer of the MTH singer The Apprentice and dance no dance and we invited top personalities from around the world including Steve wak the former treasurer of the United States Lance Bas with a comeback with nyn C mapos from HBO Silicon Valley and created a show in which we assess companies with unicorn potential and we invite people from around the world to invest in them we take an equity stat on these companies and the equity stakes in these companies is also backing our coin so we diversify the portfolio the show is there in over 400 million potential viewers now this is the all count and across Airlines across different platforms OT YouTube LinkedIn we also partner up with celebrities because we are targeting the audience and the best way to get to the audience is to Target one two clusters so as entrepreneurs we became quite creative and partner up with NFL five NFL Hall of Famers and five NFL current players in including the rookie player of the year to educate their Community about the opportunity to invest and also with Juan Pablo monosa the Triple Crown Formula 1 Champion to represent our brand internationally we partnered up with the former treasurer of the United States to present the company even before launching because the company will be listed in a couple of weeks all over the world introducing the concept and introducing it from Dubai to Argentina to colb colia to pretty much any of the key markets across the world and we also leverage a lot from media relations we lab from the media to not only educate but also to facilitate an understanding to people on how things can be done differently when we put traditional institutional Concepts into crypto and to do that we leverage a lot as well from speaking engagement and from leadership talking about an ating the audiences about that we did advertising across different effort all of that using the coin that we built back by the asset that we purchase to get the assets back in the coin so we created a coin that buys a this kind of advertising so we can promote ourselves we also did deals like that partnering up with companies that have H vehicles in this case it's a free ride in h Miami all over Miami you can get a free ride in a Tesla Model X like an Uber but cooler electric car socially responsible to to promote the ER information about what we are doing and we took 5% of the companies that we have in the show we plan to have hundreds of companies as part of our ecosystem but we needed to do as I said two things right one was branding massive visibility s leadership events speaking engagement public relations advertising in different forms and then creating the assets that back the coin so we focus on two main areas one is the companies through the show and these are some of the companies in our portfolio and the other one was to focus on something that our investors will come to us and tell us what I really understand when they talked about investment is real estate but I don't understand crypto crypto doesn't make sense to me but if you give me something that I can understand and use crypto as the vehicle I can totally bet on that so a massive amount of the population that today is not investing will see in a vehicle that it's easy for them to invest the opportunity to get into crypto to make the market larger so we started to use this crypto to buy real estate and we close important deals including a $335 million hotel in a Thailand a property ER that's it's on the mining space a a copper mine in Argentina for $125 million which became the largest crypto deal in history but was later later on surpassed by another deal which was something that we closed a couple of days ago a 688 million property a l sorry lunch free front land property Coastal land property in the Bahamas and all of that using the C coin so we use the coin to buy the land that is at the same time backing the coin so we have an asset back cryptocurrency that was positioned in a way that was able to get the assets that is creating the Baseline for the company and we assemble over A1 billion dollars in assets back in the coin to to date and also we use a different instrument Advanced Financial instrument that was the first time done by a coin including different payment using collateral doing a high Y notes and different elements to to back the to back the the coin and also to sell in a different manner so this is how we build and we connect the dot between the two companies unicorn Hunters that seeks for the next unicorn the next company that will be worth a billion dollar and in seeking that we built a billion dollar company as well through Unicon so we call it the the unicorn of crypto if you have any questions I know it was a short time these are our contact information I look forward to hearing from you thank