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ETHKL24 | Cheryl Law | Exploring the World of Pudgy Penguins: Community, Culture, and Creativity

Ethereum MalaysiaThu, Oct 9, 2025, 12:00 AM

Transcript

hi good morning everyone um I'm Cheryl from P Penguins um he of APAC so what we are trying to do here is to bring um the py Peng greens culture all the way to APAC all the way to Asia how we localize um the the culture um into the nfts and also the IP industry so let's start with the a little bit of slides of the petu Penguins so GM GM so py Penguins is a brand that uh produces a lot of merch toys uh experiences and digital Collectibles um it also hars what we really really believe is we harvers Good Vibes um inspires connection we have a lot a lot of connection throughout globally and also APAC um also the we also amplify the inner penguin so we have this little Cod who call I am my penguin my penguin is me um anyone can be part of the mod of course and um by having a nfts of um P Penguins it allows you to open up unlocks the IP world in the other world on the um Global World and also the Asia world so we are deleting the way in collaborating of the web to and into the web trade through IP intellectual prop uh property so the value of the P Penguins IP that three um inclusivity we always welcome everyone to be part of the huddle um the art the art gives a lot uh we believe that especially in Asia Kawaii is is important and a lot of people resonate to Good Vibes and Kawaii and all the good days and being very positive emotions um that's very hard to replicate in any other IPS um there of course there's opportunities that a lot of opportunities that we open the huge range that there isn't a direction that we can pursue so pet Penguins were born on July 22nd 2021 8,888 of nfts were minted on ethereum blockchain it gives you full benefits of um pajan greens like entry to community IP rights assess to exclusive events and forums of course um L PES is another extension of the collections that's my favorite um collection um j222 22 little PES were Bor in 2021 on December so 8,888 and all of them were sold in the auction in a very high price at 0.03 but now we are going up to like 10 to 11 um if standing on strong so um is have the same PRS of the big puggies um have the same IP rights as well we have like cross chain or polygon apure and BMB and also of course the abstract chain of the new L2 in April 2022 py Penguins were officially Acquired and lucanet and the new team too a new py team the goal is to transform the py Penguins into a well-renowned brand we already are very strong in globally but in APAC we are that's why we are coming in um to penetrate into the market which we believe the next buun is in Asia so the next team the first step were to announce the vision and the goals uh we reveal the quest map the Twitter spaces uh podcast um I'm sure you guys will see a lot of this there and um alignment Sprint with the community so commune we always believe is the key without commune nft is really a nothing thing so we um very hard on uh commune building um we take care of every every aspect of the localization as well so the latest news is the web three we are the fastest growing IP company um we have like more than 625 million of um nft sales now as of now yesterday we are on point of 30 billions of giy views that's the are we higher than Hello Kitty higher than Star Wars higher than most of the gy up there so this is what we talk about our IP present you can see that we always call ourself at the new relx so in the web two World they always believe that oh um Rolex is a value generating same thing as uh nft for py Penguins these are the um Superstars and also the leaders the celebr Bri on investors how we can see is we can see the CEO of um Leia zero is PR paji as well um the rapper Markley as the comedian actor he's very popular in Singapore um Danny Tran um from Kaa Capital um Bobby on from coin gcko um also the CEO of Po polygon Steve AI he's one of our DJ um that really cuddles into our py Penguins group as of now we have um on followers on the um Instagram we have very very strong in the web too um as of now we have 1.6 million of followers um very very strong on Tik Tok I think the numbers have already doubled it it's about almost to 1 million um followers on Twitter we're massive we're about 200,000 right now or 300 so the IG vary I'm sure some of you guys have seen this ones on Instagram um very very cute very relatable um to what is the situation right now so we go we found out that through paju Penguins through Instagram web too um the couple content is actually a number one so therefore we have like the blue and the pink of gener generic of the couple and relable and people will able to share top tweets every time we have a tweet it goes viral um at least like 7 million or 10 million views every single time and the impression we always go up to 500 million impression or sometimes like 6 to 800 as well we are the giy leaders so giy leaders yesterday we went all the way up to 30 billions um 30 billions of uh gift views we have we surpass Star Wars Pokemon Hello Kitty um I'm sure some of you guys have seen this GI before from your mothers or from your friends um on WhatsApp um we're also leading the family friendly team is a it's a rare Niche but we believe this is what we going for as a mass adoption um children family all the way to the adults and um grandmothers and grandfathers at home that love to play um some WhatsApp and sending like good morning messages we are all over so the py event metrix we are huge on events um every if any of you guys have been into our events you will see it's always a Full House events it's always a be the Talk of the Town so what does the pet event looks like these are the pictures that from Hong Kong from Singapore from U Miami art basil of course Malaysia we are the strongest in Malaysia as well um Denver that's where we go for developers so we also do a p master class that we just recently did it with Luca um came all the way to us so he Shar all the insights of how do we get from zero to one and 1 to 100 how we able to push um giy all the way to three billion of views how we Gunner the interest of the commune how we Gunner uh we sending Good Vibes to to everyone and that's how we can draw everyone's attention we also we are big in Tokyo in Japan Japan is one of the hardest Market to crack um but because of the Kawaii culture because of the um the integration of the committee do we build a very very strong committee there this is KBW we just did one in Korea uh we believe that Korea is the king of content and also the king of Ip oh hi Symphony she bring like kids and children that all into the mascot seral so China we um we are we're relatively strong we haven't like really go into like full force into it we believe there's a wills and then developers and um huge commun of building in in China this is the Bali so our ideal partner is um we're doing L2 um chain um abstract so our ideal Partners would be hackaton um and the developers um and also the Mostly because of we IP business so we are very integrated into creative and artist we are selling a lot um toys 750,000 we're up to 1 million as of yesterday um into toy hours targets GameStop Walmart all the most um familyfriendly stores in United States we're all there in Asia we coming into l so we also built a um game uh we believe that we're changing the toys forever this is like the blockchain behind the toys behind the games and we can explore a little bit more further later so all you have to do is just to type your email um the mass adoption we believe that it has to be a seamless integration so all you have to do is type in an email put in your password and there you go py world and at the py world you have all these traits to have um on your this is what we call as nft behind but in front is just a little IP that you guys can play um there's polar bear there's cowboy hat there's um a lot of little like bags that you can attributes into it skin color and this is the little clip of the pajer world the music than so you can see it from here is more like a anime kind of Ip animation more on Disney World kind of Animation you can see from from the eyes and from the expression we we touch a little bit more on the Asian style on the little on the softer lines hi so this is the chapter one of the bur um the peder world okay so these are the traits and the demographics is what we call as Kawaii as well and there are many possibilities so thank you for all your time and to listen P Penguins thank you all right than

Automatic transcript — names and jargon may be misspelled.