The Future of DeFi: Real World DeFi Applications | Keshav Pandya - Zeebu

[Music] hello everyone good afternoon thanks a lot for coming here and listening us today I'm going to talk about real world use cases and how defi can help real world application and what has been changed after the D Evolution I'm kha Panda from zebu let's start so the first most question for all of us has been is dy ready to hit the global market we are seeing so many different applications we are listening the buz word that defi is here so many different Protocols are coming up for landing for settlement for services and it has been a while that we are witnessing so many different tokens are coming up with real utility there are projects coming up with real utility around the use case now there has been a challenge observed that when it comes to a real world application defi was struggling a bit because it was a new emergence it was the first time ever people started understanding and it was a transition from centralized Finance to decentralize finance but Finance has been a key Journey for all of us it's a part of our life and there has been a big opportunity to evolve so if we see the current state of defi so there are two different angles to it on the on the right side you are seeing that there are lack of crossover with the try low Capital injection and high transaction fees that's the one side of it on the other side we are seeing that there are lockups and restriction there are lack of clarity when it comes to the adoption if you come as a nowise you are coming in as a investor you are a firsttime interactor with the defi application it's very difficult for them to understand understand how the entire ecosystem Works how they can become part of it and how the defi can really help them for a real world real world business and the use case so it looks like similar if some new timer comes in he is very much confused that how I can produce my yield what is going to happen if I am putting in a money whether I'm going to make any money or what is going to happen with me so this is the confused statee for any defi investor or firsttime Observer so why this ecosystem is so much complex there has been a question right so there are five main points that why we are not able to understand because the crypto ecosystem is completely diverse it's a decentralized one so when we as a human it's our tendency that when we first time see something new we try to relate it with what we have seen so far based on our experience based on our real world assumptions so in the Dy it's a clearly uh understandable there are real world utilities were laking second thing it's too technical for newbies to understand because the web 3 is emerging so genes can easily adopt but when it comes to a real businesses who are there since more than a decade or two decade so for them understand the adoption can be a challenging because they have tuned to work with Institution Enterprises where permissions comes into the picture different role based access comes into the picture and that has been a core challenge for them second thing the processes are quite complex it's not that one click go for any interaction with the defi application and when it comes to the global landscape and the regulatory framework the it is still a question people are inventing some approach around how they can adopt the regulation around D5 because when it started initially it was the regulatory esap goat for the D5 that if something you cannot do in the centralized world if it's a risky then let's adopt the decentralized where anonymity can be maintained so when it comes to the Real World Adoption and we really want to push the Defi and the blockchain to the real world use cases then you cannot really go away from the regulation you have to understand the multi currency complexities as well because it's meant for the businesses and if if we adopt that then we can witness a very big success around it so we are presenting and what we did with zebu we are generating a real value we are building up a D5 for real businesses and it's world first loyalty utility token which is empowering Telecom settlement and why I am saying and claiming this because as we speak right now as zeu we have crossed a mark of a billion dollar worth settlement today more than 100 institutions are using using us on our platform they are doing daily invoice settlement and due to the problem what we discussed we tried to remove it we tried to create an interface which is more relevant for the institution how they have been doing it now why I am emphasizing on a real world business so let me give you a quick quick view on the market opportunity where we are working Telecom Global Market is a 1.8 trillion US market out of which we are cing to to 120 billion US market which is wholesale Voice SMS and data which is a global settlement between two telecom companies and the goal for us is to reach to 24 billion in next 24 month so this is a real potential so if you there there has been a selection for us either you work on a project on a D5 which problem really doesn't exist you try to create a problem and then give a solution so there will be a curve to adopt and to go inside if you pick up a real business and a real world opportunity then you can sign literally you can drive the adoption and you will see a different result and that has worked for us so what we are doing at a zebu we are we have created a payment and settlement platform which is truly decentralized B works with the loyalty and reward program so why loyalty is needed because with the blockchain adoption there has been cost the gas fees which are not regularly adopted by anyone for the businesses who have never interacted with the blockchain for them it is very difficult to understand the related charges so we are providing them loyalty and rewards for consuming our platform apart from that we are providing them Global operability and complete interface which is more like a WAP to but runs on the custom defi operation and all the settlements to live Lage a real blockchain benefit and where the change is happening that the centralized institutions doesn't provide them transparency on the assets what they are holding the transactions the settlement Clarity is not there you have the interface to review as a ler but you really cannot see the transaction where where it is happening so that's where the smart contract based settlement comes into the picture we provide complete n to n settlement solution which is transparent and everything happens on chain so when it comes to the regul when it comes to the transparency it really is there so the both the side of businesses regulator everyone can see what all transactions are and how it is happening so what we speak uh in same continuation our goal is to reach 14 billion this year we already crossed Mark for 1 billion transactions so far in last 6 month in next 12 month we are aiming to hit 14 billion by onboarding 200 mer merchants in by year three we will hit the 24 billion in the settlement so from the total Market of 120 billion by adopting a real world use case we are going to hit to 24 billion in next 3 years so to hit the Milestone what zebu is providing and what we are bringing in as a ecosystem that as you can see zebu came up with the first office payment processor which is the core heart of the entire settlement system and now we are for the first time coming up with the decentralization of the payment and settlement thing we have seen that there has been so many different application we have seen that decentralized exchanges we have seen decentralized Landing platform but when it comes to the settlement which is a core heart of any of the businesses that was not been there so at zebu we are coming up for as a payment and settlement platform which is our payment processor which is completely a decentralized one where all the community holders can come forward they can put their Stables to earn they can put their zebu token to stake and they can take a participation into the real world business which is happening once we build up the credit record and the credit history of all the transactions from the businesses on our smart contract and on the zebu wallet we are working on bringing in analytics and a machine learning based credit scoring mechanism which will facilitate the lending and factoring Services because real right now if you see the market lending for any fintech is the core area even in the blockchain you are seeing the success of a because of the landing because due to the instant loans loans are really driving the financial ecosystem so with our machine learning based product we are going to consume entire transaction data on the blockchain which is produced by our smart contracts and we are going to come up with the landing services and factoring services and in our lab three we are enabling what we are doing right now between two businesses eventually we will enable for the internet National remittances because once the businesses will adopt it is very easy to go to the last mile of those businesses with their subscriber so in a nutshell what when we started if I'm talking about a real world use case and a business and a billion dollar worth of transaction in last 6 month but Journey literally didn't start it in last 6 month we first started in 2021 where we did a first settlement of 10 million USD usdt by working with 15 merchants of the Telecom we started taking their feedback that what is your real problem area how you wants to work and what really want want to see on the platform that's where it was the beginning we took their feedback and the biggest feedback from them was that it is too difficult system for us we are not able to track the blockchain transactions and when it comes to our institutional hierarchy it is very difficult for us to track the entire transaction process so that's where we started developing entire ecosystem in 2022 we adopted and created a settlement layer with uh 50 more Telecom operators and the cxo and we process 20 million worth of settlement in usdt that's where we hit the another roadblock their concern was to they were more concerned about the transaction charges and AML Clarity and the cleanliness of the money source and that's where we came up with the final solution with which zebu came out uh we launched the zbuk custom build platform which is completely AML kyc uh validated for the businesses so when it comes to the business they are very much concerned about the legitimacy of the money and the source of the money so in at zebu with D5 we are also ensuring that the compliances stays in place we raised uh we started doing the settlement and in 2023 we did our first settlement of 500 million in B2B transaction we raised our first round of funding with 31.1 million from Bankai Ventures from parami and another group of investors and totally we and by the end of 2023 we were uh able to onboard 100 different telecom companies who started using our platform as a result today we are able to scale to a Next Level we processed a billion dollar worth of transactions and we also announced our new protocol called Phenix protocol so at the end of entire transaction rail whenever we provide settlements Services we burn those transaction and in this year we are working more for closely with the defi ecosystem with The Ether Community to completely build up a de democratized settlement system where this has been adopted by the institution and the companies so how they can become a part of the entire settlement process how they can contribute to the DA they can invent around it so as a company we we have a solid capability into the Telecom we succeed Ed there and we penetrated there with now we have a greater uh value log so we are inviting other companies that why how they can leverage our protocol to build up their new innovation on it and we did a internal resolution that to support the community and the ecosystem we are not going to build war which is already existing we are going to invest into companies we are going to work with the equ hiring model with the Synergy companies who who are uh uh who are aligning with our road map on top of that we are also focusing on driving the grants in this e Danver hecaton we are sponsoring a hecaton where Bounty programs are going on and uh we have allocated 1 billion zebu token for investing into the synergic companies and driving the ecosystem that's the overall goal and how this this is how we see the decentralized finance and that the by adopting decentralized our finance that really helped us zebu for scaling to the next level so decentralization we are also inviting the community members for inventing new set of governance model that how settlements can be democratized and that's where we are working on right now uh for building up our core governance engine we are also doing geographical expansion and Community growth plan so you will see soon that as a zebu we are coming up with the new Initiative for uh how community members can take participation as ambassadors as a zebu angels to expand the overall zebu protocol and build more on top of it towards the end uh at zebu along with me I have my two co- two co-founder Raj Brahma who is a financial wizard a young chap who came up with the main idea of zebu that the he identified a sweet spot that telecoms are really struggling for the payments and settlement he grown up by seeing the Telecom ecosystem from his childhood and at that point in time we came into the interaction and we started building I spent my almost last 10 years around the blockchain ecosystem and helped couple of exchanges for building up their match engine and the settlement services and that's where we came up with these first prototype of the zebu and Raga came into the action because we were looking for some Kass Market here he is a ex Google X hour uh guy and we were looking for someone who can come and do some wonders around marketing so that's where he joined the team so the he is helping us we three started the zebu apart from this to adopt the real world businesses we have uh good advisers with us so Anthony is very well-known X coinbase RIS site the CEO nul and uh Jered de Martino Telecom veteran they are helping us for building up the entire ecosystem and understand how to penetrate more into the overall value chain so this is zeu thanks a lot for hearing us and uh taking participation here looking and wishing you very best of the conference thank you thanks a [Applause] lot