Launch NFT Tickets and More With Moongate | Jonathan Mui - Moongate

[Music] hello nice uh hello my name is John I'm the co-founder and CEO of Moongate um I believe if you're here at the conference you must have interacted with our technology uh effectively uh I mean we do quite a lot of stuff but I think uh most people know us as uh comprehensive kind of nft ticketing solution um and today I'm here to just share more about our full range of solution and kind of share about what we've been cooking in the last kind of couple of years so first of all what is Moongate um I think to answer this question it's best to just take a step back and kind of explain like how I got into this space um so I am not a technical person at all I'm more like a business guy um so when I came into the crypto space I've always been quite perplexed by all the really Technical jargons and complexity um but what I observed was that among all among the wave of kind of technicalities there's a lot of um practical use cases of kind of blockchain and crypto that wasn't really being utilized and so when I came into this space about 3 to four years ago I decided to really look for practical use cases of um crypto and blockchain and build a company around it um so at the very beginning we started off as just like an nft Gallery um that's because I used to be a very big nft holder um but eventually we continue to grow um and fast forward to today uh we are kind of a full uh One-Stop shop kind of web 3 ticketing and engagement platform um so uh to date I mean our platform is currently used by about 1.5 million end users um our platform is used by many different event organizers um with uh people across like 40 different countries um and we've actually helped Empower over 10 million event interactions using our platform um and so uh definitely there is I would say some level of product Market fit here uh in terms of kind of what we're building uh and our platform is also kind of trusted by quite a few major players in web 3 and also in web 2 um in web 3 I mean binance is kind of one of our core user of course Eve Denver here uh as our user as well but even outside of web 3 we've had a lot of success in securing uh web 2 clients to utilize our platform now in terms of what our product actually offers um so underneath kind of the uh yeah we offer kind of three main things number one we have a no code uh platform for people to create campaigns um these campaigns could be uh like nft ticketed events kind of more or less like what you see here at e Denver uh you could also use our platform to create like nft based memberships and we've done a lot of these for like major web 2 clients in the past um some of the cooler ones include um powering the entire um membership system for a major conglomerate in Asia all using the same platform and of course uh besides that you can also utilize our platform to create like scavenger hunt and like real world quests um where uh you can encourage your users and attendees to actually do more and uh be more engaged at real life events um and so this entire platform because I'm not a technical qu person we built it such that any non-technical user could also use um specifically they can just use go to our uh Merchant portal which is uh uh pto. Moongate doid and just quickly and easily launch these campaigns as quick as maybe five minutes um and so that's kind of what the campaign creation module is uh but that's not all because I think with moon gate we really focused on not just issuing these tickets but also giving them a purpose um and so specifically for us uh we make it easy for people to kind of create like referral codes promo codes to uh encourage people to share uh about your event uh we also have like different incentify kind of rewards um and you can also do kind of nft gated benefits that a lot of our uh clients have done um so for example maybe if you hold like an eve Denver ticket you might be um eligible for different types of discounts and rewards at different venues B based on your nft holding uh and we've also built out like a gated community Channel whereby basically um each event organizer in theory could create their own um uh exclusive Community Channel uh for for people that attend their events to kind of connect and finally I think we pride ourselves a lot in our analytics and CRM capabilities um I think how we compare to like Luma and event brigh uh some of our web 2 competitors is that the data is actually fully owned by you and you also get access to all the data uh we're not holding back anything whereby kind of the other platforms are and with that data you can do a ton of things of course there's kind of real real time data and performance reports that you can generate um but you can also use that data to start rewarding your loyal attendees so imagine if you are maybe like a Taylor Swift fan uh you might be able to get kind of exclusive rewards based on your past attendance and your past interaction at kind of various uh interaction points and so I think like with our platform what we're trying to make possible um is the ability to extend your kind of uh interaction um and your uh customer lifetime kind of Journey uh rather than just like a single interaction at a particular event um and of course with our platform we we also have fully built in kind of email marketing capabilities um and so it's really uh kind of comprehensive Suite of product that allows any event organizers Brands to issue campaigns with absolutely kind of no technical uh knowledge required in terms of kind of what to expect um so we've observed that we uh the people that have utilized our product have seen an a minimum of kind of 40% increase in engagement um as well as the significant boost in their retention rate um and as mentioned with our platform it makes it possible for you to engage with your uh attendees or your customers before during and even after these kind of events um and this is really unlike what you see at Luma or other kind of web 2 platforms where really your interaction with your customer just starts and ends at the point of sale um at the same time as mentioned we also have a ton of live data um and metrics that uh is very helpful and again not available in kind of standard uh Web Two platforms and then finally if you are a foundation if you have your own blockchain um what's unique about our platform is that we can make it so that all the nft assets uh that's issued through our platform uh to be issued through your blockchain and and we've been doing this a lot with many different major foundations like uh binance with Avalanche um and a ton of other kind of Foundations uh and the benefit of that is obviously um that you could uh drive a lot of kind of number one like a lot of onchain activities number two as you are already hosting a lot of these side events uh you can actually start to convert these attendees to like practical uh asset holders of your uh Foundation um and so it just lowers the entry barrier a lot for um these users and helps you kind of capitalize them and make your kind of spending and effort uh better um and basically we offered this as a single kind of white laed solution um so the whole thing would be under your brand um and I'll show you later in kind of one of the case studies what it looks like um but yeah you can kind of see that as like your fully owned uh White Label nft ticketing platform for your foundation or for your blockchain um so we've had quite a lot of kind of really positive testimonials um I mean in the interest of of time I probably won't um go through each of them but um all of our major customers have kind of really loved our product um and I would say like the key feedback that they give is that our platform is just so much easier to use and so seamless to use compared to all the other Alternatives that they have seen um and I think if you've actually attended Eve Denver last year as well you'll hopefully notice uh how big of a difference between kind of the last year vendor is versus kind of us um and we aim to kind of continue uh doing that kind of going forward and provide the most seamless uh nft ticketing experience uh for all kind of users regardless of if you have or do not have any uh crypto experiences so as promis uh here I'm going to go through some of the case studies that we have uh binance is one of our kind of Marquee clients um they actually utilize our platform to power all of their events globally um I me we've been working with them for about a year and a half on this and this should be released um fairly soon um when I say fairly soon like probably this month or next um but effectively uh We've helped kind of built out a fully white label platform for them uh where you can see everything is under the binance brand and people can just kind of go to um their event pages to purchase these nft tickets um that's issued through to the opnb chain um and actually with this um they're able to uh use us to power over 1,500 events each year uh using our platform and again I think for them the key objective of why they even choose us is that they want a kind of a seamless tailored experience for their users and the prior um the prior vendor that they were using which is called C vent um they just don't provide that and so with our platform we can provide a lot more customization um a lot more configuration and flexibility and fundamentally because we're a web 3 platform uh web 3 company uh we kind of just love to um work with people um and just help them make sure that uh both web 2 and web 3 users can experience this uh good experience uh with like no technical friction whatsoever um and so yeah do expect for this platform to go live in uh kind of couple of weeks um and you should kind of see quite a bit of excitement around that um another kind of exciting uh U module that was utilized in kind of a couple months ago uh is what we did with uh token 2049 uh specifically um the key objective that they had was that they wanted to drive more on-site engagement um and kind of Drive traffic to different areas of interest when uh when people attend the event um and if you went to the event you'll see that uh there were I think 15 to 20 different uh unique activities that you can do at the event I mean some of them include like a climbing wall there's I think ice bath um and a ton of other uh activities that you could do and the key here is that they wanted to like I said encourage people to check out these different venues um and we were able to do that um so we built basically a scavenger hunt platform um for them again using the same kind of tech that we already have and any one of you if you want to use our platform you can also access this um and just through just through this kind of platform attendees were able to um complete these different activities they were able to compete with one another and uh all of that to kind of earn points and when they earned enough points they're able to redeem for various real life prizes um and so really just kind of created a very uh complete scavenger hunt experience um that was able to kind of drive a ton of real world participants um and as you can see in total I think we had over 1,500 participants that participated and over 6,000 quests complet it um and so it was a massive success and um they were so kind of happy with what we built that they kind of immediately signed us on for like the subsequent events that they had and I think for any attendees here that want to potentially explore this technology um of course like I said you can go right now to our platform portal. Moongate doid to create these campaigns yourself um but if you want a more wh labeled service where it's branded under your own name then please contact kind of one of us to help you create that white label uh experience um I mean Eve Denver you guys kind of experienced it here yourself so I won't go too deep into it but the key thing is that um they went with another vendor last year um and the experiences wasn't that great um and we smoothed out a lot of those Kinks and um just kind of help uh make sure that uh it could help seamlessly integrate with a lot of different vendors and partners that we had this year and as you can see here I mean the success was uh there was quite successful and we're able to uh do a ton for E Denver and hopefully the organizers also feel that and they would uh be inclined to work with us again next year now just Switching gears to some of the non- crypto native uh partners that we work with um so one of which is called wonderfruit um they're one of the biggest music festivals in Thailand each year uh with about 30,000 attendees um people like to think of that as um what's that called uh the one okay I forgot the name of that but one of the The Burning Man of Asia uh so it's very big tons of people fly into it um effectively the key objective here was that they were again trying to find ways to identify who their core groups of attendees and fans are and this might sound uh confusing but when they use web 2 platforms to sell their tickets they actually cannot identify easily who their core fans and core supporters are um and that's again because they don't own the data and these platforms do not share any of these data with them and so that's why they decided to come to us um as a solution that allows them to really identify and monetize on their core fans um and so what we were able to do with them is that we were able to help them sell uh various VIP tickets um at a kind of pretty high price to identify who the true fans are and post of course like as a VIP ticket holder you're also entitled to a bunch of different benefits and rewards at the venue and because the experience was so seamless they decided uh at literally with like a day's notice that they wanted to drop an nft uh memorabilia to literally every single one uh every attendee that attended wonderfruit and so if you attended wonderfruit um you would have probably uh collected one of these um memorabilia nfts um and again about 90% % of these users had no crypto knowledge at all and so we would say that it's kind of been a fairly seamless experience and yeah I mean that about kind of wraps up some of the case studies that we have um as mentioned if you're interested in exploring our technology um please feel free to um just go to our platform Moongate doid to learn more about us um if you are an event organizer or if you're a brand um you can actually just go into our platform today portal. Moongate doid to create your own campaign um and it doesn't cost any money so feel free to just kind of try it out and finally if you're you want to create your own like white label experience um and maybe if you're a blockchain uh or your foundation that wants to create take it to the next level and do something like what binance is doing um then feel free to contact us and we can kind of provide um that level of service for you as well and yeah that more or less concludes my presentation thank you so much for the time